People's Waffle | Our Story

Homegrown waffles, served with love
People's Waffle began with a simple but heartfelt desire to love and serve our community and grew into a place whose mission is to nourish all who walk through our doors.
Food is more than nourishment for the body...when served with compassion and enjoyed in the company of others it becomes nourishment for the soul.

The craving that came home
Bryan and Alyssa opened the People's Waffle food truck in the midst of the COVID pandemic in 2020. It was not the "ideal" time to start a food business but it was absolutely the right time to spread love and serve up kindness.
GeGe's recipe
At the heart of every waffle is a recipe handed down from Alyssa's great-grandmother, known warmly as GeGe. Alyssa's memories of eating delicious breakfasts gathered around GeGe's table were the perfect foundation for a small café with a desire to spread joy.
From food truck to downtown café
The pandemic-era food truck experienced overwhelming support from the Spokane community, and in April 2021 People's Waffle opened its first brick and mortar café in the heart of downtown Spokane. A little mushy? Maybe. But the waffles never are!

A seat at the table for everyone
Everything is crafted from scratch every morning — gluten-free sweet and savory waffles made for everyone.
We create a culture where our team feels cared for and that ripples out to touch every person who walks through our doors. We know that matters.
In 2026, co-owner and long time staff member Jacy took a leap of faith and opened the second location of People's Waffle in Coeur d'Alene Idaho. Just like that, the Inland Northwest got a little more sunshine. And we know there's more to come...